When Little Mistress were on the search for a great brand to team up with for a competition to brighten up our January we knew exactly who to call. LW Tan, formerly Lauren’s Way, consistently impress with their on-trend hair and beauty accessories. They were the perfect super girly brand to compliment Little Mistress’ glamorous and sophisticated dresses.
The plan was to treat fans to a fantastic combination of prizes, promote to LW Tan and Little Mistress fans via Facebook, Twitter, Instagram, Email newsletter, blog posts and on a homepage banner to really excite fans about the competition and give as many fans as possible a chance to enter. Of course Lauren Goodger herself couldn’t resist re-tweeting to her 1.2 million twitter followers too!
You’ve still got time to enter: http://tinyurl.com/ord433q
Keep your eyes on Little Mistress and LW Tan’s Facebook page for news once the winner’s drawn. Good luck!
For more information about how etailPR manage and organise collaborations please visit the website. We are always looking for brands big and small to work with on brand collaborations that are mutually beneficial and provide a great crossover of fans and traffic and data for both brands.
We have extensive experience organising these projects so please get in touch to find out exactly how we can help your brand gain exposure!